User experience design
From the development of a solid identity in 2009 Storehouse and You Can Call Me Al have worked closely to develop their appropriate voice. Starting as a food bank, integrity and respect have been key in both portraying Storehouse and ultimately those who benefit from the service. A bold suite of literature developed over the years for both print and digital applications. The sensitive approach to the design brings confidence to the brand whilst continuing to encourage donations and volunteering from the local community.
As well as food, Storehouse now provides clothing and furniture in the Greater Belfast area. In recent years a change in design style has been implemented to enhance this movement for both print and digital platforms.